Adobe Firefly for teams: Generative AI built for marketing teams.
Firefly, Adobe Express Premium and Photoshop for web and mobile come together in a single commercially safe solution, helping teams move from concept to creation and publish content faster.
From small businesses creating their first AI-generated content to Creative Cloud customers looking to equip an entire marketing department, Firefly for teams scales effortlessly to meet the needs of teams of any size.
Generate ideas, create high-quality content and accelerate creative production with an AI-first application built for modern marketing teams.
Designed for commercial use, Adobe Firefly combines creative AI with enterprise-grade licence management, administrative controls and 24/7 support.
Work with Adobe AI models and leading third-party models, including OpenAI and Google Gemini, and choose the best model for every creative challenge.
Adobe’s AI-first creative platform, designed to help teams explore ideas, create content and move from concept to execution faster.
- Unlimited standard generative features, including Generative Fill and Generative Expand
- Premium generative features, including text-to-video, translation and text-to-sound effects
- Access to third-party AI models, including OpenAI and Google Gemini
- Unlimited Firefly Boards for collaborative ideation
- Unlimited access to Firefly Image Model 4
Create and publish polished, on-brand content in minutes with templates and intuitive tools for social media, marketing and everyday content creation.
Edit, enhance and refine images wherever you work, with streamlined Photoshop tools and built-in generative AI capabilities.
A monthly allocation of credits per user, based on the selected plan, available across models and content formats.
Simplified licence management, administration tools and 24/7 support.
generative credits per user, per month.
per user, per year (RRP)
generative credits per user, per month.
per user, per year (RRP)
generative credits per user, per month.
per user, per year (RRP)
Regional pricing applies. Contact our Adobe specialists for pricing in euros. Available through Adobe VIP Marketplace. Need more credits? If you need additional credits, simply upgrade your plan or add a credit pack.
Use your credits across any combination of formats and AI models. With the 4,000 monthly credits included in the Pro plan, a user could, for example, generate:
with Google Gemini
with Veo 3.1
with Firefly Speech
These examples show different ways the full monthly credit allowance can be used. Each example assumes the entire allowance is used for that single activity. Credit usage rates may vary and are subject to change depending on the models selected.
Available to new and existing Adobe subscribers, including commercial customers worldwide (excluding China and embargoed countries), through authorised Adobe resellers.
Government, education and OEM customers.
Multiple licences can be assigned under a single customer agreement, but individual users cannot be assigned more than one licence for the same plan at the same time.
Available now through Adobe VIP Marketplace as a standalone solution for both new and existing customers.
From plan selection and credit sizing to euro pricing, VIP licensing and deployment, our Adobe specialists provide expert guidance from start to finish.