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Bechtle Group Data Protection Statement

Welcome to our website and thank you for your interest in our company. Protecting your personal data is a high priority for us. We process your data in full compliance with the applicable legal provisions on the protection of personal data, notably in compliance with the EU General Data Protection Regulation (EU GDPR) and our applicable national implementing laws. Through this Data Protection Declaration, we inform you comprehensively about how the Bechtle Group processes your personal data, and your rights.

Personal data is information that enables an individual to be identified. Personal data includes your name, date of birth, address, telephone number, e-mail address and also your IP address. Anonymous data is information that cannot be attributed to the user.


Department in charge and data protection officer

Address: Bechtle AG, Bechtle Platz 1, 74172 Neckarsulm
Contact details:, + 49 7132 981 - 0
Contact details of the Data Protection Officer


Your rights as a data subject

First of all, we would like to inform you about your rights as a data subject. These rights are specified in Art. 15-22 of the EU GDPR. They include:
  • the right to information (art. 15 EU-GDPR),
  • the right to erasure or "right to be forgotten" (art. 17 EU-GDPR)
  • the right to rectification (art. 16 EU-GDPR),
  • the right to data portability (art. 20 EU-GDPR),
  • the right to restriction of processing (art. 18 EU-GDPR),
  • the right to object (art. 21 EU-GDPR).


To assert these rights, please contact The above also applies to questions about data processing within our company. In addition, you have a right of appeal to an independent data protection supervisory authority.


Right to object

Please note the following points regarding your right to object:
  • If we process your personal data for direct marketing purposes, you have the right to object to us processing your data this way, at any time without giving any reasons. This also applies to profiling, when it is for direct prospecting purposes.
  • If you object to processing for direct marketing purposes, your personal data will no longer be processed for these purposes. Objection is free of charge and is done without any formal requirements; if possible, please send an e-mail to:
  • You have the right to object at any time, on grounds relating to your particular situation, to us processing your personal data based on Article 6(1)(e) or (f) (public interest tasks, legitimate interests), including profiling based on these provisions.
  • Subsequently, we will no longer process your personal data, unless we can demonstrate that there are legitimate and compelling reasons for processing that override your interests, rights and freedoms, or if it is for preparing, implementing or defending legal claims.

Purposes and legal basis of data processing

When processing your personal data, we comply with the provisions of the EU GDPR and all other applicable data protection provisions. The legal bases for data processing derive notably from Article 6 of the EU GDPR.


We use your data to draw up commercial contacts, meet contractual and legal obligations, perform contracts to which you are a party, offer products and services and to strengthen customer relations, which may also include analysis for marketing purposes, customer satisfaction surveys and direct prospecting.


Your consent is also a legal authorisation based on data protection. We inform you about why we process your data and about your right of revocation. If your consent also relates to processing special categories of personal data, we will explicitly state this fact in the content of the consent (art. 88, paragraph 1 EU-GDPR).


Special categories within the meaning of Art. 9(1) EU-GDPR are only processed where required by legal provisions and where there is no indication that your legitimate interest in excluding such processing operation prevails, Art. 88(1) EU-GDPR.


Transmission to third parties

We only pass on your data to third parties within the framework of the legal provisions or subject to your consent thereto. Your data will therefore not be transmitted to third parties, unless we are obliged to do so by binding legal provisions (transmission to external services such as supervisory or criminal prosecution authorities).


Data recipients / categories of recipients

We make sure that within our company only those persons who need your data to fulfil their contractual and legal obligations receive it.

Sales contracts are created via our online shop with "Bechtle direct GmbH”,which is the Bechtle subsidiary responsible for this sales channel.


As a result of purchases and requests, other Bechtle Group companies may be involved. For instance, this could be a request for on-site support on your premises, which should therefore be handled by the Bechtle location geographically closest to you.


Sometimes, external service providers help our specialised departments to fulfil their tasks, e.g. for sending newsletters. We have signed the required data protection agreements and contracts with all these service providers.


Transfer to third countries / intention to transfer to third countries

Data will only be disclosed to third countries (countries outside the European Union or the European Economic Area) if we are legally and legally obliged to do so, or with your prior consent, or if it is necessary in order to fulfil our obligations.


This is currently the case when you use the chat function for your requests, as a service provider outside the European Economic Area makes this feature available to us and thus has access to your personal data. Furthermore, compliance with the data protection regulations is guaranteed by our participation in the so-called “privacy shield" and our respective certification:


Cisco participates in the structures and principles of the EU-US Data Privacy Shield and has had its compliance certified. Please find more information about the privacy shield here:


Data storage time

We only store your data for the period necessary for the relevant processing purpose. Please note that the many retention periods require us to continue to retain your data. This applies notably to retention obligations under commercial or tax law (e.g. Commercial Code, Tax Code etc.). If there are no further retention obligations, the corresponding data are deleted on a regular basis.


In addition, we may retain your data if you consent to this or if we use it in the event of a legal dispute as evidence within the statutory limitation periods of up to 30 years. The normal limitation period is three years.


Secure transmission of your data

We have taken technical and practical security measures to protect the data stored with us from accidental or deliberate manipulation, loss, destruction or access by unauthorised persons. The safety level is continuously checked by experts and updated in compliance with the new safety standards.


The exchange of data to and from our website is systematically encrypted. On our website, we use the HTTPS transmission protocol and always apply the latest encryption protocols.


In addition, we offer our users content encryption when using application or contact forms. We are the only ones able to decipher this data. In addition, you also have the option of using alternative means of communication (e.g. by post).


Obligation to make data available

Certain personal data items are necessary for the substantiation, performance and termination of contractual obligations and for the fulfilment of the contractual and legal obligations arising therefrom. The same is true for our website and some of the features made available on it.


We have summarised the details in the point above. In some cases, data must also be collected and made available as a result of legal provisions. Please note that it is not possible to process your request or to fulfil the underlying contractual obligation without the provision of this data.


Categories, sources and origin of data

It is the relevant context that determines the type of data processed: for instance, this depends on whether you place an order online, make a request via the contact form, send us your application or submit a complaint.


Please note that we also provide explicit information on special processing situations at the appropriate place, e.g. when downloading your application documents from our website or when making a contact request.


When you visit our website, we collect and process the following data:


  • type of browser,
  • IP address of the computer accessing the site,
  • server requests (e.g. access to a page) with their times and
  • referring URL (address of the previous website if you followed a link from that site to our own site)

These first three data types are technically required to correctly display the pages of our site that you access. In addition, if necessary, they may be used to ensure the secure operation of this website (e.g. to combat hacking attacks). The referrer URL is used in anonymous format for statistical purposes. For technical security reasons, and in particular to prevent attempted attacks on our web server, this type of data is also saved for a period of time in compliance with Art. 6, para. 1 (f) EU-GDPR.


For contact requests, we collect and process the following data:

our website allows you to send us different types of requests, such as requests for a catalogue or information about a specific product. To do so, you can use our chat service, request a call back by phone or send us a message by e-mail.


In each case, we use a contact form to obtain the information required for the chosen means of communication (e.g. name, telephone number or e-mail address) and to record the content of your message. This data is used for customer relationship management (contact follow-up) and to respond to your request.


We process the following data during the ordering process:

On the online shop built into this website, you as a company (business customer) can order IT products.

To process an order, we need to know your contact details, delivery/invoicing address and payment details (bank details or similar).


When ordering, creditworthiness checks may possibly be carried out. Details about the above are indicated during the ordering process. We can only check your creditworthiness with your permission.


When submitting online job applications, we collect and process the following data:

  • your main data (e.g. names, name additions, date of birth, title(s) if applicable),
  • your contact details (postal address, telephone number, e-mail address),
  • your qualifications and training data (e.g. CV, degrees & diplomas),
  • depending to the job description, we may also collect data about your language and computer skills as well as your work permit, driving licence or residence permit.


In addition, we also collect and process a variety of other information (optional information) such as your earliest possible entry date, your regional mobility, the desired occupancy rate and period of employment, your previous positions at Bechtle, information on your corporate commitment or how you became aware of this vacancy. You are also free to upload your application information from your own account on social networks to our portal.


In order to protect the security and confidentiality of your data as far as possible, we apply the corresponding security measures. Your job application documents are sent to us encrypted via our application system. The measures taken to protect and safeguard your data are always state of the art.


During the application process, we save your data in accordance with applicable laws and delete them after six months at the latest. Once this period has elapsed, we only store your data if we are under an obligation to do or entitled to do so by law, e.g. if you have given us your consent to store your data for a longer period, or to exercise a right.


Provisions obliging us to store data can be found, for instance, in the Commercial Code or the Tax Code. In addition, limitation periods must be observed. More information on this subject can be found in the data protection statement relating to the job application process.


With regard to newsletters, we collect and process the following data:

  • Title
  • surname, first name,
  • e-mail address.
  • For statistical purposes, we track links anonymously.


Automatic individual decisions

Please note that, as a matter of principle, we do not use any fully automated processing operations to make a decision.


Contact form / contact by e-mail, chat or telephone

There is a contact form on our website you can use to contact us electronically. If you send us a written message via this contact form, we will process the data you have entered in the contact form to get in touch with you and answer your questions and wishes.


In this regard, we adhere to the principle of data minimisation and default data protection by only asking you to provide the data that we absolutely need to contact you. These data items are your email address and the message itself.


In addition, for technical security reasons and in order to combat possible hacking attempts, we also process your IP address. All other fields are optional and entering the relevant data is optional (e.g. to enable us to give you a more individualised answer to your queries).


When you contact us by e-mail, we process the personal data sent in the e-mail only for the purpose of responding to your request.


You can also contact us by chat or to leave us a call-back request. The chat history is saved for 30 days on internal servers for tracking purposes, and then deleted.


Newsletter (Art. 6(1)(a) EU-GDPR)

You can optionally sign up for a free newsletter on our website. We use the e-mail address and the name you entered to send you this newsletter on a personal basis.


In this regard, we adhere to the principle of data minimisation and default data protection, as only your e-mail address and name are mandatory fields for personalisation purposes. Due to technical constraints and for reasons of legal security, we also process your IP address when you sign up for the newsletter.


You can, of course, unsubscribe from the newsletter at any time using the unsubscribe option provided in the newsletter to revoke your consent. In addition, you can unsubscribe from the newsletter at any time directly via our website.


Online shop (Art. 6(1)(b) EU-GDPR)

The data you enter into an order form will only be processed for the purpose of performing and fulfilling the contractual relationship, as long as you do not consent to any other use.


In this regard, we comply with the principle of data minimisation and default data protection by asking you to provide only the data that we need to fulfil the contract, meet our contractual obligations (i.e. your name, address, e-mail address as well as payment data relating to the selected payment method), or to comply with a legal obligation to process data.


Due to technical constraints and for reasons of legal security, we also process your IP address. Without this data, we are unfortunately obliged to refuse entering into the contract with you because we will not be able to perform it, or we may be forced to terminate an existing contract. You are of course free to enter more data if you wish.


Registering / customer account (Art. 6(1)(b) EU-GDPR)

On our website, users can register by entering their personal data. This gives you the advantage of being able to view your order history and your specified data is saved for the order form. When placing a new order, you do not have to enter your data again.


Registering is therefore necessary for the performance of a contract (via our online shop) to which you are a party or for the performance of pre-contractual measures.


In this regard, we adhere to the principle of data minimisation and default data protection, as only the data required for registration are marked as compulsory fields marked with an asterisk (*). These include your e-mail address and your password, together with the password repeated.


To deliver orders made on our online shop, we also need your data relating to the billing address (title, first name, surname, address). If the delivery address does not match the billing address, you must additionally enter the delivery address data.


When you register on our website, we also save the user's IP address and the date and time of registration (technical background data). Clicking the "Register" button entails your consent to processing your data.


Please note that the password you entered will be saved with us in an encrypted form. Our employees cannot read your password. In case you forget your password, they cannot tell you what it is.


Please use the “Password forgotten" function. A new password will be automatically generated and sent to you by e-mail. No member of staff may ask you for your password, either in writing or by telephone. Please never reveal your password if you ever receive such a request.


At the end of the registration process, your data will be saved with us for use in the protected customer area. As soon as you log on to our website using your e-mail address and password as your login details, this data is then made available to you for your activities on our website (e.g. ordering from our online shop). You can view completed orders in your order history. In addition, you can change your billing or delivery addresses.


Registered persons can change or correct the billing or delivery address in the order history themselves. You can also contact our customer service department, which is at your disposal to change or correct these data items. You can, of course, cancel your customer account or delete your registration at any time.

Payment systems (Art. 6(1)(a) and (b) EU-GDPR), creditworthiness check (Art. 6(1)(f) EU-GDPR)

You can pay for your purchases from our online shop on invoice, by credit card or by PayPal. To do this, we collect the relevant data for the payment so that we can process your payment and your order. Due to technical constraints and for reasons of legal security, we also process your IP address.


In this regard, we comply with the principle of data minimisation and default data protection by only asking you to provide us with the data that we require imperatively to make payment and to fulfil the contract or to meet a legal obligation to process data.


Without this data, we are unfortunately obliged to refuse entering into the contract because we will not be able to fulfil it.


Our payment system uses SSL encryption for secure transmission of your data.


Note on invoice payments: If you choose an invoice payment in our online shop, we will perform a credit check. For this purpose, creditworthiness data is sent to Creditsafe to assess your creditworthiness and credit risks.


Note on credit card payments: As is customary for payments made by credit card, our service provider Wirecard will check the credit card information as well as creditworthiness.


Note on PayPal: PayPal is a PayPal (Europe) S.a.r.l. and Cie, S.C.A. company.
22-24 Boulevard Royal,
L-2449 Luxembourg. If, during the order process, a customer chooses "PayPal" as the method of payment in our online shop, the customer’s data is automatically sent to PayPal.


By choosing this method of payment, the customer implicitly agrees to the transmission of personal data necessary to make the payment. The personal data items transmitted to PayPal are as a rule first name, surname, address, e-mail address, IP address, telephone number, mobile phone number or other data necessary for payment.


The data relating to the respective order are also required for the performance of the sales contract. For more detailed information on data protection on PayPal, please visit: (legal status as of 25.05.2018).


Note on direct debiting: As usual with direct debit, we collect your bank details so that we can withdraw the relevant amount from your account.


Advertising purposes - existing customers (Art. 6(1)(f) EU-GDPR)

We would like to maintain our relationship with you and send you information and offers regarding our products and services. For this purpose, we process your data in order to send you information and relevant offers as well as customer satisfaction surveys by e-mail.


If you do not wish to receive these e-mails, you may at any time object to the use of your personal data for direct marketing purposes. This also applies to profiling, when it is for direct prospecting purposes. If you object, we will no longer use your data for these purposes.


Objection is free of charge and can be made without any formal requirements, by calling + 49 7132 981 - 0 or by sending an e-mail to the following address You can also use the postal service by writing to the address: Bechtle Platz 1, 74172 Neckarsulm.


Portal for applicants (Art. 6(1)(a) and (b) EU-GDPR)

We are pleased that you are interested in working at Bechtle. We are aware of the importance of your data and only process the personal data stated in the application form for the purpose of carrying out an efficient and lawful application process and to contact you further to your application. We will not pass on your data to third parties without your consent.


In the application form, we ask you to provide personal data. In this regard, we comply with the principle of data minimisation and default data protection by only asking you to provide us with the data that we need to check your application documents, such as your CV, or to fulfil a legal obligation to process data. This compulsory information is indicated by an * (asterisk). Due to technical constraints and for reasons of legal security, we also process your IP address.


Without this data, we are unfortunately unable to check your application documents. As a result, our application system will not allow you to upload your application documents to our portal. You are free, of course, to enter optional information in the application form.


In order to protect the security and confidentiality of your data as far as possible, we apply the corresponding security measures. Your job application documents are sent to us encrypted via our application system.


We save your data for the above purposes until the end of the application process and until the respective deadlines have expired - at the latest six months after you receive the decision. However, you have the option of allowing us to save your application documents for a longer period of time and assess them with other vacancies that match your profile.


To do so, we need your consent , which you can give us by ticking the relevant box before uploading your application documents to our portal. In this case, we will back up your data for 365 days. You can, of course, revoke your consent at any time from that time onwards without stating any reasons by sending an e-mail to the Bechtle AG data protection department: Please find additional information in the data declaration for the application process.


Cookies (Art. 6(1)(f) EU-GDPR / Art. 6(1)(a) EU-GDPR if consent is given

We use cookies in several places on our web pages. We use them to make our site more user-friendly, more efficient and more secure. Cookies are small text files, which are stored on your computer and saved by your browser (to your local hard drive).


We use these cookies to analyse users’ behaviour on our website. In this way, we can create content for our web pages that corresponds to the needs of our users. In addition, we use cookies to measure the effectiveness of a specific advertisement and to place it, for example, according to the thematic interests of users.


Most of the cookies we use are "session cookies". They are automatically deleted after your visit. Permanent cookies are automatically deleted from your computer as soon as they reach their period of validity (usually 6 months) or if you delete them yourself before this period of validity has elapsed.


Most web browsers automatically allow cookies. If you prefer not to send us this information, you can generally change your browser settings. You can continue to use the services on our website without any restrictions (with one exception: the configurators).


Cookies are saved on the user's computer and sent to our site from that computer. Therefore, as a user, you also have full control over the use of these cookies. By changing your Internet browser settings, you can allow or prevent cookies from being sent. In addition, cookies that have already been saved can be deleted at any time via an Internet browser or other software programs. This is possible with all popular browsers.


A session cookie is required for the ordering process and to log onto this website. It lets you correctly configure your browser session. As its name suggests, session cookies are deleted when you close your browser. It is also possible to view the pages of this website without cookies (by deactivating the relevant add-ons in your browser).


User profiles / webtracking

Pseudonymised user profiles are created on this website - partly with the help of service providers - for advertising and market research purposes and to ensure that the design of the website is tailored to requirements. These user profiles are pseudonymised (on the web server) so that only anonymous data (i.e. no personal data or data that can be attributed to a person, such as an IP address) is disclosed to the service provider.


Your personal data mentioned in points 1 and 2 are not associated with the user profiles. This means that your user profile does not contain your name and that no one can know what your user profile looks like.


Web tracking (i.e. the collection of data for these user profiles) is carried out via user profile cookies and active content (called scripts). Our web server uses these cookies to identify you throughout your session in the browser and - as long as the cookies have not been deleted in the meantime - to recognise you during your next session.

You can refuse the creation of user profiles based on your browsing behaviour on this website by clicking on the button below:





If you click this button, no user profile cookies will be placed on your computer and web tracking scripts will not be executed. Instead, an "untracked" cookie is stored on your computer.


As long as this cookie exists, your refusal will be valid (during the current session and for future sessions). Below are the webtrackers used on this site to create pseudonymised user profiles (as long as you have not refused them):



This web analysis service from Webtrekk GmbH enables us to determine the resonance of our website and our offers and to carry out optimisation on the basis of these results. Certain cookies are used for this purpose, such as session cookies, "last click" cookies and permanent cookies (to recognise the user over several sessions). The longest lasting cookie, the permanent cookie, expires at the latest after six months, which means that it is then deleted by your browser.

In addition, we use Webtrekk GmbH technology to statistically assess our Internet pages. Webtrekk GmbH is a company located in Germany, Robert-Koch-Platz 4, 10115 Berlin, which collects, stores and analyses user data. It has been certified for data protection in the Web-Controlling sector after its data protection compliance and data processing security were verified. Using the services provided by Webtrekk, we collect statistical data on the use of our Internet offering. This data is used to continuously improve our offer, to optimise it and to make it more interesting for you.


When you use these web pages, we collect and analyse information sent to us by your browser. This is achieved using cookies and pixel tags built into each website. In this regard, we collect the following data: request (name of the file requested), browser type and version, browser language, operating system, browser window internal definition, screen definition, Java™ script activation, Java™ activated/deactivated, cookies activated/deactivated, colour depth, referrer URL, IP address (only collected anonymously and deleted directly after use), time of access, clicks, order amount, shopping baskets and the contents of anonymised forms (e.g. whether or not a telephone number was given).


Webtrekk uses "session cookies" which are deleted when you close your browser. The same applies to "last click cookies". In addition, we use "permanent cookies" which do not last longer than 6 months. They are deleted after a predefined number of uses. Usage data will not be shared with other data about the pseudonym owner. This data is deleted when the usage analysis backup is no longer necessary, or at the user’s request.


Direct contact with the person concerned is excluded at all times. The data collected in this way is used to produce anonymous usage profiles that form the basis for web statistics. Without the express consent of the person concerned, the data collected using Webtrekk technologies is not used to personally identify the user of these web pages and at no time are they combined with the personal data of the pseudonym owner. The collection and storage of data via Webtrekk can be revoked at any time onwards. To do so, please click with the following link DISAGREE



When you confirm the link, an "opt-out cookie" is installed on your data carrier. This cookie is valid for 5 years. Please note that when you delete all cookies on your computer, this refusal cookie is also affected. This means that you will need to install an opt-out cookie again if you still wish to opt out of anonymized data collection by Webtrekk. A refusal cookie must be installed per browser and per computer. If you visit our web pages from home and from work or with different browsers, you must activate the rejection cookie on all your browsers and on all your computers.


Google AdWords

To promote our website, we use Google's advertising tool "Google AdWords". In this regard, we use the "conversion tracking" analysis service provided by Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, hereinafter referred to as "Google", on our website. If you have been redirected to our site after clicking on an ad displayed by Google, a cookie will be installed on your computer.


Cookies are simple small text files that are placed and saved by your browser on your computer's hard drive. These "conversion" cookies expire after 30 days and are not intended to identify you personally. If the cookie has not yet expired and you visit certain pages of our website, Google and ourselves can ascertain that you, as a user, have clicked on one of our ads placed on Google and been redirected to our website.


The information collected by the conversion cookie enables Google to compile statistics on the use of our website. These statistics tell us the total number of users who clicked on our ad and which pages of our website were subsequently called up by the user in question. Like all other advertisers using Google AdWords services, we do not obtain any personally identifiable information.


You can prevent the installation of conversion cookies by changing the relevant settings in your browser, e.g. by disabling automatic cookie installation in your browser settings or by specifically blocking cookies from the "" domain. You can find Google's data protection statement here:


Social network plugins

Advertising and conversion cookies are used to make advertisements - also those displayed on websites other than this one - more relevant to you and to adapt them to your interests. This also prevents the same advertisements from being displayed to you permanently.


On the basis of anonymised and pseudonymised user profiles, we use these cookies to measure the effectiveness of our advertising campaigns and to find out how users interact with our advertising media, or what actions have been carried out by users after interacting with the relevant advertisement ("conversion").


Using Facebook

If you consent to conversion measurement, our website uses the visitor tracking pixel from Facebook, Facebook Inc. 1601 S. California Ave, Palo Alto, CA 94304, United States ("Facebook"). This pixel is used to track the behaviour of Internet users after they have been redirected to the advertiser's site after clicking its advert displayed on Facebook.


It is used to statistically analyse the effectiveness of the advertisements displayed on Facebook for market research purposes and to optimise future advertising campaigns. For us as operators of this website, the data collected remains anonymous and cannot be traced back to the identity of the users. The data is saved and processed by Facebook, which makes it possible to establish a direct link to the relevant user profile. In addition, Facebook can use this data for its own advertising purposes in compliance with Facebook's data protection guidelines.


This enables Facebook to place advertisements on Facebook pages and elsewhere. As the operators of this website, we have no influence whatsoever on such use of your data. In addition, a cookie may be saved on your computer for this purpose. You can consult Facebook's data protection recommendations for more information on protecting your privacy:


In addition, you can deactivate the "personalised audiences" remarketing function in the advertisement parameters:

To do so, you must be logged in to your Facebook account. If you do not have a Facebook account, you can disable usage-based Facebook advertising through the European Interactive Digital Advertising Alliance website:


Please click on the button below to revoke your consent:




Using LinkedIn

This website uses analysis, tracking and conversion technology from LinkedIn Inc. (hereinafter "LinkedIn"), 2029 Stierlin Ct. Ste. 200 Mountain View, CA 94043, USA. We use the LinkedIn technology mentioned above to display advertisements that are more relevant and adapted to your interests.


In addition, LinkedIn provides us with aggregate, anonymous reports of ad activity and information about your interaction with our website. However, LinkedIn is able link your visit to our site and your LinkedIn user account.


We have no control over the data collected by LinkedIn, or the scope of the data collected in this way by LinkedIn. Furthermore, we have no knowledge of the contents of the data transmitted to LinkedIn. Further information about data protection on LinkedIn can be found at:


Optionally, you can object to LinkedIn's analysis of your user behaviour and to the display of recommendations based on your interests ("opt-out") by clicking the "Refuse on LinkedIn" field (for members) or "Refuse" (for other users) under



Links to third party sites

Our website contains links - displayed in a clearly recognisable manner - to the websites of third-party companies. Once links to other websites are published, we no longer have any control over their content. For this reason, Bechtle accepts no liability for the content of these sites. The content of these pages is in all cases the responsibility of the provider or operator of the sites.


The links on our site were checked for legal violations and breaches of law at the time of their creation. No illegal content was detected at the time the links were created. Permanent control over the contents of linked pages is not possible without concrete evidence of a breach of law. After becoming aware of an infringement, the relevant links will be removed immediately.


Use of our online content by children

Persons under the age of 16 are not allowed to send us personal data or to make a declaration of consent without the explicit permission of their parents or legal guardian. We urge parents and legal guardians to actively participate in their children's online activities and interests


Google Analytics

To improve the quality of our content and our website, we store data on individual access to our Internet presence for statistical purposes. This website uses Google Analytics, a web analysis service of Google Inc. ("Google"). This use is based on our legitimate interests (i.e. our interests in analysing, optimising and economically using our online offer) in accordance with Art. 6 (1) first sentence (f) GDPR. Google Analytics uses "cookies", which are text files that are stored on your computer and which enable us to analyse your use of our website. In general, the information about your use of our website generated by this cookie such as:

  • browser type and version,
  • the operating system used,
  • the referrer URL (the last web address consulted),
  • the host name of the connected computer (IP address),
  • the time of the server request,

are sent to a Google server in the United States for storage. The IP address transmitted by your browser as part of Google Analytics will not be linked to other Google data. In addition, on our site, we have added the code "anonymizeIP" to Google Analytics. This ensures that your IP address is masked so that the data collected is anonymised. In exceptional cases, the full IP address may be sent to a Google server in the USA and shortened there.


Google uses this information on behalf of the website operator to analyse your use of the website, compile reports on website activities and to provide other services related to the use of the website and the Internet. You can prevent cookies from being saved by adjusting the relevant settings in your browser; however, we would like to draw your attention to the fact that in this case you may not be able to use all the functions of our website in their entirety.


Furthermore, you can prevent the data generated by the cookie about your use of the website (including your IP address) from being collected and processed by Google by downloading and installing the browser plugin available at the following link Instead of using the plug-in, especially for browsers used on portable devices, you can prevent the collection of data by Google Analytics by clicking this link:


For instance, you can install an "opt-out" cookie which will then prevent any data collection when you visit this website. The "opt-out" cookie is stored on your device. It is only valid for this browser and only for our website. If you delete the cookies on this browser, you must re-install this "opt-out" cookie.


After 14 months, users' personal data is deleted or made anonymous.


In addition, Google is certified in compliance with the "Privacy Shield" regulation (EU-US data protection shield), thus ensuring compliance with European data protection law (


Social networks

Bechtle AG is present on social networks to communicate with its customers, interested parties and registered users and to inform them about our offers.


Please note that you use these platforms and their functionalities under your own responsibility. This applies notably to the use of interactive features (e.g. leaving a comment, sharing, rating).


Please note that in this context, your data may be processed outside the European Union. We would like to draw your attention to the fact that certified "Privacy Shield" (EU-US data protection shield) American service providers undertake by their signature to comply with EU data protection standards.


In addition, your data may be processed for advertising or market research purposes. This makes it possible to create user profiles based, for instance, on your user behaviour and the resulting interests. For example, this makes it possible to place advertisements on and off the platform that could possibly match your interests. As a rule, cookies are stored on your computer for this purpose. Independently of this, it is possible to save data in these usage profiles that is not collected from your device (notably when you are a member of the respective platform and when you are logged in).


In addition, as the provider of this information service, we do not collect or process any other data relating to your use of our service.


Processing users’ personal data is based on our legitimate interests to inform users effectively and to be able to communicate with them, pursuant to Art. 6(1)(f) EU-GDPR. If the provider in question asks for your consent to process your data (e.g. by asking you to tick a box or press a button to give your consent), then the processing of the data is legally based on Art. 6(1)(a) and Art. 7 EU-GDPR.


Right to object


If you are a member of a social network and you do not want the network to collect data about you through our presence and link it to your member data registered with the network in question, you must:

  • log out from the respective network before visiting our page,
  • delete the cookies stored on your device, and
  • close, then restart your browser.


However, when you reconnect, the network recognises you as a specific user.


For a detailed representation of the relevant processing operations and how you can exercise your right to object (opt-out), please refer to the following links to relevant information from the individual providers.


We strongly recommend that you contact the provider in question directly for any queries and to exercise your user rights. Only providers have access to user data and can therefore provide information or take appropriate action directly. However, if you need help, please do not hesitate to contact us.

Further information

Remarks on copyright and copyright in the artistic field


If you wish to publish photos, texts, maps, videos, music etc. on our page, you should be aware that at that time you may be assigning all rights of use to the respective network, which could ultimately have legal consequences for you if you are not the author or the holder of the rights.


Signing up for events

An event registration form is available on our website.

If you use this form to register, we will process the data entered in the form to sign you up and communicate with you.


Here, we comply with the principle of data minimisation and default data protection by only asking you to provide only the data that we absolutely need to register and contact you. This is your e-mail address and your name.


In addition, for technical security reasons and to combat possible hacking attempts, we also process your IP address. All other fields are optional and entry of the corresponding data is optional.


For joint events with manufacturers/publishers, your data will also be communicated to the co-organiser.


By signing up for our corporate events, you agree to the possible publication of photos and videos by Bechtle AG's corporate communications department (Bechtle Platz 1, 74172 Neckarsulm,


Bechtle AG's corporate communications department is planning to publish photos and videos taken at a corporate event focusing on company profiles on social networks (Facebook, Twitter, Instagram, YouTube, LinkedIn, Xing, Google+), on the Intranet, in Bechtle publications (e.g. customer magazines or newsletters) and on the websites of Bechtle Group companies (legal basis: Art. 6 para. 1 point a EU-GDPR/ §§ 22, 23 KunstUrhG - German Act on Artists' Copyrights).


We also draw attention to the fact that in the context of publications on social networks, a transfer to countries outside the European Union is possible.


Personal data is not transferred to third parties outside the situations stated above and is used exclusively for the purposes mentioned above. The photos and videos published on the Internet can be accessed worldwide and further use of these photos and videos by third parties cannot be generally excluded.


Consent to the use of the photos is free. Consent can be revoked at any time onwards at the following e-mail address: / or by phone on: +49 7132 981 4386